I began experimenting with translating my illustrated drawings to motion. This is a ~20 second test of my experimentation. As a preliminary exercise to this video I created 100 character designs in one weekend. I have attached a few samples here.
Korean Standing Drums Animated Intro
I created this animation for a Korean Drumming group I am apart of. This intro was played in tandem with our performance for the 2019 Lunar New Year Festival. Photographs of the performance courtesy of www.jiyoonkang.com
A poster for Japanese architectur Kengo Kuma. I focused on Kuma's architectural obsession with continual threads between the past and present. I sought to create a poster with this mantra in mind. Drawing from Japan's rich architectural tradition, I incorporated images of old Shinto temples and Kuma's own work to create a new form - a form which resulted from an interaction between past and present.
Another important aspect of Kuma's work is humility in the face of nature. I wanted the design of the poster to echo this philosophy - a monumental yet humble expression to Kuma's work itself.
Gen-K began as an existential exploration of my own personal brand as an artist. I felt unsure of my place in the world - or why I was called to art and design in general. I worked on developing my own personal brand for a few years, until it recently underwent a transformation.
Gen-K shifted from being about my own personal creative identity and more about my Korean American identity as a whole. I realized that a lot of my uncertainties stemmed from a lack of asian representation in leading creative roles. I created Gen-K to challenge this quota - I want Gen-K to serve as the inspiration that I never had growing up. I want to show young asians and creatives that they can pursue any crazy dream they want. Here is a mission statement from the website:
Gen-K seeks to create a new space for asian creatives to unapologetically leave their mark on a changing world. Through highlighting and collaborating with asian artists of varying disciplines and beliefs, we hope to inspire a new generation of creatives to chase every dream they locked away in the back of their mind. Every role they thought they would never fit into. The dreams that eat away at oneself, igniting an unending passion to create.
For this project I took a space, a local Korean Grocery Store, and translated my personal experience with the space into an installed video project. For the viewing of the project I played the video on a CRT TV and had viewers consume snacks from my childhood that also appear in the video.
An editorial project in response to The Crystal Goblet by Beatrice Ward. In The Crystal Goblet Beatrice Ward argues that the role of the designer and typography is to be invisible - a "crystal goblet" to communicate the words written by the author. While this may have been true for design at the time, I wanted my book to show how the role of the designer can elevate the meaning of a piece of text in ways that language could not accomplish alone. I focused on creating a mood for the book - an environment of self reflection and careful attention that was mirrored by the typography, layout and image choices.
I decided to pair The Crystal Goblet with the essay This is Water by David Foster Wallace. This is Water is an essay that comments on the danger of living life blindly. David Foster Wallace argues that true meaning in life comes from careful attention to what we take for granted every day. He argues that looking at life through a secondary lens will reveal hidden truths in the world - similarly to my effort to create new meaning through a secondary understanding of the text (through the design of the book).
Wainwright Building Brochure
Hailing from St.Louis, I found it interesting that we house such an important piece of architectural history without much interest from the local community. To reconcile this disconnect I wanted to design a brochure which communicated what made the Wainwright Building so influential at the time. The influence of the Wainwright could be distilled into one word: height. I wanted the unfolding of the brochure to mimic and emphasize the height and impact of the first modern skyscraper.
Catcher in The Rye Alternate Cover
A constructed scene for an a Catcher in the Rye book cover. I wanted the cover to capture Holden's mood in a way that focused more on feeling rather than overt symbolism or heavy handed metaphors. I set up the scene to feel like a lived surface from Holden's life, with the type being constructed from loose leaf tobacco. The scene was then photographed and wrapped around the book with the addition of sparce digital type.
I was in charge of concepting and creating a rebrand for nCourt - a small payment processing company based in Kennesaw Georgia. I was the only member of the in house team, and their company had never previously worked with designers before so I was pretty much in charge of everything on this project.
nCourt traditionally only processes traffic payments for courts and government entities, however they wanted to move forward to position themselves as more of a technology solutions company. I focused on updated the messaging to be clear, focused, and technology oriented.